We at Phoenix believe that eCommerce is one of the most important aspects of the internet. It allows companies and people to exchange goods and services immediately and with no barriers of time or distance. Any time of the day or night, you can go online and buy almost anything you want.
You may have the greatest service or product in the world, but if your online presence is not perceived as professional or trustworthy, no one will want to do business with you. People buy from organizations they trust. They don't buy from online stores that look or amateurish or "shady." Our job at Phoenix is to give your eCommerce Web site as much credibility as possible through the design and text. If your site looks like it represents a real, thriving business, and appears professional and honest, consumers will believe that they'll get what they really want. For us to successfully develop your ecommerce web site, you will need three important elements, a shopping cart, a merchant account and a security certificate.
eCommerce software, otherwise known as a shopping cart, is needed. A cart allows your customers to browse your inventory and make purchases. While there are many carts to choose from in the marketplace, Phoenix generally uses I-Shoppro, a full featured shopping cart that offers power, security, great flexibility and a user friendly control panel. At the time each item is entered into the Store Manager (the control panel) you can determine many variables, such as freight charges per each individual item, whether it is taxable or not and list available options for each item. And it can be configured so that it seamlessly blends in with your site's design. Other carts are available as well. Contact us for more information on available ecommerce software.
You will also need the capability to have credit cards processed so that your customers may easily and securely pay for their purchases online. There are several types of companies offering credit card solutions, and each company has unique pricing guidelines. Phoenix Internet can help you secure the merchant account that fits your needs. Click here
to learn more or to apply for your merchant account today.
Lastly, your site should handle all financial transactions through a secured SSL connection and should display as much for all to see. Your SSL certified seal enhances trust and confidence in your online identity and gives customers the confidence to buy from your site. Learn more about SSL certificates - Click Here